Goal: Creating a new brand video for the world's largest producer of furniture boards - Kronospan, which is presented to current and future contractors, investors, and customers. Premiere: at the largest and most important Kronospan Design Center trade fair - Hausmesse 2023 in Szczecinek.
Our task: Producing an innovative corporate film that would stand out from previous video productions for Kronospan.
KamKam Visuals has produced a series of films for Kronospan over the years, including:
As we embarked on the production of another film about the group, we asked ourselves, „What else can we do?” A year earlier, we produced a corporate video about the company. How to avoid repetition while filming „the same thing”? We came up with the idea of showing Kronospan as a miniature world. A world where people, massive factories, and machines look like Lego blocks, like a perfect model. Thanks to this concept, we managed to create an interesting and engaging film, showing Kronospan as a real, living, and efficient organism. It operates flawlessly like a Swiss watch. In the corporate film Kronospan 2023, we showcased all the facilities in Poland, including the transshipment terminal. We also highlighted the Welcome Home service, which allows you to build an entire property from start to finish using Kronospan products. „Strefa Płyt” – a thriving franchise – was also featured.
We are delighted that we can be active witnesses to the development of Kronospan in Poland and continue to grow with them, always ready for new challenges.